The tourism business and events sector is one of the areas of greatest projection within the tourism and hospitality industry. Millions of travelers internationally every day attend fairs, congresses, conventions and other business-related events.
The sector needs specialized professionals with an excellent academic background and who know the business tourism sector in depth, so that they can adapt easily to a constantly changing industry.
The Executive Master Program in Business Tourism and Events management at the School of Tourism and Hospitality Management Sant Ignasi provides you with in-depth knowledge of the events sector, broadens your knowledge of strategic management and marketing, and strengthens your managerial skills so that you become one of the leaders of the sector of tourism and the events internationally. The master's degree is taught in Spanish.
This is an opportunity to get to know events agencies and their professionals in the field, to get to know people who are in touch with the realities of the sector. Combining academics with professional experience make it even more valuable.
The Master Program in tourism business management and events at HTSI opens many doors, not only to the working world, but from the field of experiences and being creative.
The Master Program provides an overview of the sector. The program allows you to meet professionals from the sector, who will provide a real vision, for you to listen to and learn from them.
Training in events is key. It helps us to train mentally and to become professionals. For example, I got a first-hand look at the activities of the Focus agency, which organizes over 300 events a year.
The Master Program offers:
- A comprehensive vision of the industry of events and the tourism business, expanding your knowledge of key elements and processes that will enable you to organize different types of events, with special emphasis on developing strategic management, marketing and communication skills.
- A practical orientation and constant contact with the sector: A School with specialized lecturers with real experience in the sector, technical visits to important events, and the possibility of professional internships in companies related to tourism business and events.
- The development of management skills for you to know and understand the current environment, trends and risks in order to help you expand your professional horizons.
Mondays, Tuesdays and Thursdays from 18:00 to 21:00
University graduates with knowledge of the hotel sector, preferably from degrees in Business Administration, Economics, Tourism, Hotel Management and related areas
Plenary sessions (academic sessions 3 days a week)
Executive Master Program in Hotel Business Management * (Ramon Llull University qualification)
If you want to request information you can fill this form. One of our advisors will contact you in order to solve your doubts and offer you all the information that you need.